Digital Marketing Strategy
For most business people, Digital Marketing is a confusing array of jargon and three letter acronyms all competing for attention. We demystify and simplify this confusion, and develop with you a strategy for Digital Marketing that enables you to focus on what important.
We believe that you need to develop your own Digital Marketing strategy - you can't outsource strategy. So we help to guide you through the process to bring clarity to the confusing array of noise that makes up Digital Marketing.
Making it all make sense
The Demandside strategy service helps you to develop a winning strategy. Our goal is to help you understand all of the different elements of Digital Marketing, how they fit together, and which ones are right for your business.
Ultimately our goal is to empower you - to give you the tools to be come successful at Digital Marketing without us. This is very unusual - many companies in our space want to sell you services, and not give you what you need to run with it yourself. Demandside is different. We don't want you to be trapped so that every small change costs you an arm and a leg. We want you to be come self sufficient in Digital Marketing so that you can learn and adapt, and your strategy can change as your business changes.
How does it fit together?
Search engine optimization
Search engine marketing
Conversion Rate Optimization
Digital Display advertising
Real time bidding